by Leslie Farin
Today is my first post on my new blog. I hope to inspire others the way I was inspired by so many along the way. For years I’ve taken pottery classes and frequented outside workshops and studios, had some fabulous instructors, and enjoyed the camaraderie and learning opportunities that developed as a result. As I could not seem to ever find enough time to do my clay work, I recently decided to build a garage studio to allow me to spend more time doing what I love most.
So this is my studio. Nothing fancy, fairly small as studios go, and happily cluttered with tools, glazes, oxides, stamps, the kiln, and projects in all phases of the process. Each high-fired piece takes about three weeks to make from beginning to end. (More on the process in a future post).
I have everything I need. A large worktable, a slab roller, a small kiln, and lots and lots of shelves. Yesterday I installed a powerful overhead fan because the garage does not have air conditioning and Texas summers are brutal – and with the kiln running at 2200 degrees, the studio was pretty toasty. I like to work with the garage door open for the natural lighting and fresh air so I am determined to avoid air conditioning as long as possible.
I opened an Etsy shop in March (https://www.etsy.com/shop/ExpressiveClayArt) and admittedly am a little overwhelmed by the response. I’m well aware this is a wonderful problem to have, and I love that people are finding me and liking my work enough to purchase online, but I am in need of a system to work more efficiently. Making the art is only half the story; no business is successful without a great deal of creative marketing and a good business model. I will share what I learn as I go along. I hope to provide helpful information that will apply to start-up businesses of all kinds. Stay tuned!